Web Stories on

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Create a story
Create a story
Web Stories on
Create a story

Stories meet their widest audience ever.

The tappable story format has never been more accessible—to creators and readers alike. See what happens when Google brings stories to the open web.

Making an impact at

Visual stories that feel like yours, because they are.

What hosting your own Web Story makes possible:

Complete Control

Every decision, from how you monetize your story to how long it stays online, is up to you.

On Brand

With the ability to command every pixel, each story can be designed to fit your brand.


Web Stories allow you to feature full screen video, photos, and audio, seamlessly.


Not only are stories easy to share and embed, you can also link out to your other content.

How a story is brought to life.

Create and Publish

First, after creating a story using your method of choice, you publish to your own website.

Google Discover

Your story can then be surfaced in relevant Google Search results and Discover.


With complete ownership of your content, you also control how you monetize it.

Measure and Learn

Learn from engagement stats so your next story reaches an even greater audience.

It’s amazing what you can do with a story.

Web Stories can take many forms. The best-in-class examples below provide just a taste of what’s possible in this engaging format.

Create stories you want to tell, and the way you want to tell them.

Get started